Family-Size Rollout

When On-Cor Frozen Foods decided to roll-out a new line of pizza snacks, Blue Chip was hungry to help. We researched, planned and executed a hugely successful brand launch for On&nCor’s new brand, Pizza Pop’ems.

Through television, print, in-store sampling, media and merchandising, package design, and trade marketing, Blue Chip helped the brand achieve national distribution in less than a year.

All in all, we united an established category to new shoppers, adding more POP to family nights everywhere.

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